What commission does Braj charge merchants?

Zero or near-zero — not the 16–30% a metro marketplace takes. Your settlement dashboard shows exactly what Braj takes and what you net, with downloadable invoices.

Do I need GST or FSSAI to sell?

GST is optional for small sellers. FSSAI is required for food vendors, a drug licence is required for pharmacies, and service providers submit applicable trade or skill proof. Required documents per category gate go-live.

Will my catalog also appear on ONDC?

Yes. Braj syncs your catalog to ONDC as the seller node, so a single listing serves both the Braj buyer-app and ONDC discovery from one source.

Can I run my own offers?

Yes. Merchant-funded promotions are fully supported and are your lever — Braj does not subsidize them, and does not impose discounts on you.

Sell on Brajब्रज पर बेचें

Your shop, the whole town — at zero commission

Kiranas, restaurants, pharmacies and services. Hindi-first onboarding, ONDC catalog sync, an order inbox that keeps up, and settlement you can actually read.

आपकी दुकान, पूरा शहर — शून्य कमीशन। हिंदी-पहले ऑनबोर्डिंग, ONDC कैटलॉग, पारदर्शी भुगतान।

Start selling

Why sell on Braj

The merchant wedge, made concrete

Zero/low commission

List at zero or near-zero commission instead of a 16–30% marketplace rake. Your settlement dashboard shows exactly what Braj takes and what you net, with downloadable invoices.

One catalog, two storefronts

Add items with price, photo and a stock toggle, or bulk-import a large kirana catalog by CSV. ONDC catalog sync means one listing serves both the Braj buyer-app and ONDC discovery.

An order inbox that keeps up

Incoming orders with accept/reject, editable prep-time, mark-ready and hand-off to a rider — with new-order alerts that survive the app being backgrounded.

Stock-outs handled gracefully

Propose a substitute item or quantity for customer approval, consistent across grocery and pharmacy.

Your promotions, your call

Fund your own offers and discounts when you want them. Promotions are a merchant lever — Braj does not subsidize or impose them.

Category-aware

Pharmacies get prescription validation and regulated-item handling; restaurants get menu timings and prep-time controls; services run a quote/accept booking flow instead of a fixed catalog.

Onboarding

From sign-up to your first order

1 · Pick your category

Kirana/shop, restaurant/cook, pharmacy or service provider. Category drives your KYC, catalog and order flow.

2 · Verify what your category needs

GST is optional for small sellers; FSSAI is required for food vendors; a drug licence is required for pharmacies; service providers submit trade/skill proof.

3 · Publish & take orders

Once our verification team checks your documents, set your hours and service area, publish your catalog, and start accepting orders.

Answers

For merchants, in plain answers

What commission does Braj charge merchants?: Zero or near-zero — not the 16–30% a metro marketplace takes. Your settlement dashboard shows exactly what Braj takes and what you net, with downloadable invoices.
Do I need GST or FSSAI to sell?: GST is optional for small sellers. FSSAI is required for food vendors, a drug licence is required for pharmacies, and service providers submit applicable trade or skill proof. Required documents per category gate go-live.
Will my catalog also appear on ONDC?: Yes. Braj syncs your catalog to ONDC as the seller node, so a single listing serves both the Braj buyer-app and ONDC discovery from one source.
Can I run my own offers?: Yes. Merchant-funded promotions are fully supported and are your lever — Braj does not subsidize them, and does not impose discounts on you.